Supported Facebook Events
RapidMetrics sends events to Facebook CAPI automatically based on visitor and purchase activity.
Automatic Events
| Event | Triggered when |
|---|---|
| PageView | Any page with the tracking script is loaded |
| Purchase | A purchase webhook is received and processed |
Deduplication
Every event uses a unique Event ID shared by both the browser pixel and CAPI - Facebook uses this to deduplicate and avoid double-counting.
Looking for more events?
If you need to have a different setup and use events like Lead, StartTrial, SubmitApplication, AddToCart, etc. in that case please visit our Supported Events section in developers documentation
Last updated: September 28, 2026

